![How Kanye West changed sneaker culture: Nike, Adidas don't need athletes to sell sports shoes now they've got celebrities | South China Morning Post How Kanye West changed sneaker culture: Nike, Adidas don't need athletes to sell sports shoes now they've got celebrities | South China Morning Post](https://img.i-scmp.com/cdn-cgi/image/fit=contain,width=425,format=auto/sites/default/files/styles/768x768/public/d8/images/methode/2019/08/10/a26e2fdc-b268-11e9-8f9c-a6398a9f90a9_image_hires_075450.jpg?itok=JhJHIUw0&v=1565394898)
How Kanye West changed sneaker culture: Nike, Adidas don't need athletes to sell sports shoes now they've got celebrities | South China Morning Post
Kanye West's 'Grammy Worn' Yeezys snag world record $1.8 million in private sale | Fashion Trends - Hindustan Times
![SOTHEBY'S TO OFFER KANYE WEST 'GRAMMY WORN' NIKE AIR YEEZY SAMPLE FROM 2008 | Press Release | Sotheby's SOTHEBY'S TO OFFER KANYE WEST 'GRAMMY WORN' NIKE AIR YEEZY SAMPLE FROM 2008 | Press Release | Sotheby's](https://sothebys-com.brightspotcdn.com/dims4/default/1f6c64e/2147483647/strip/true/crop/2000x1228+0+386/resize/448x275!/quality/90/?url=http%3A%2F%2Fsothebys-brightspot.s3.amazonaws.com%2Fdotcom%2Fb6%2Fd1%2F6bcb391b472faa65e0fbd206d75f%2F344sneakers-bvfqs-18-21.jpg)